Jackie Chamoun Campaign 2014 - Lebanon ( Hashtag revolution part 1)

on Thursday, 27 March 2014
I admit it has been a while since the following events have happened and I deeply apologize for not uploading this post on time. 


I don't just love whatever comes out of Lebanon, but I ADORE whatever campaign allows the people  to unite and participate in together for something they all believe in. I am sure, my readers, you have all heard of the Lebanese Olympian Jackie Chamoun's photoshoot that went VIRAL  a few months back. No one really cared about it until our Youth and Sports Minister called for an investigation and made a huge deal of something she did for her own self, IN ADDITION, it was FOUR years ago !!!

With everything going on in Lebanon, that just makes no sense. Right?!


The #StripForJackie campaign  went viral, it was a campaign done where people take pictures of themselves naked but covering a body part and saying "I'm not naked, I am a...." this was a public campaign where people actually took pictures of themselves and sent it to IAmNotNakedFacebookpage who would then alter the picture making them all seem the same.
After the campaign grabbed everybody's attention, brands started using the hash tag to their own advantage. That was a smart way for them to show support to Jackie, also with what Lebanon is going through it was smart of them to show that will always be on the public's side.
Below are the pictures 

















For more information you may visit : Hummusforthought or The IAmNotNaked Facebook Page

The onion was my favorite,
Which was yours?

Stay in touch to find out more about how the #StripFroJackie hashtag became #BeatDomesticViolence

Love,
Sandra

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